Week One: The Amazing Visual Language, Holly Willis

The award-winning program Processing:
  • was made by C.E.B. Reas and and Ben Fry in 2001
  • emerged from a desire to have a tool that would help designers understand programming
  • uses a simplified language syntax and intuitive interface that lets designers start experimenting immediately
  • is particularly apt for applications that help visualizing information, and creating ways of making connections among data sets
  • captures the “beauty of numbers,” “computational design” and “performative software”
  • helps designers build a sense of code literacy, which in turn will contribute to design as a computational process that unfolds spatially and temporally
  • California-based company Motion Theory was among the first design firms to use Processing in their work and has used it in projects for Nike and HP etc

The Amazing Visual Language

Week Two: Why Designers Need to Learn Programming, David Young

The relationships between programming and graphic design are explored:
  • programming is easy to learn, and based on a few basic principles and rules, much like graphic design
  • an open mind and lots of practice are the best ways to get a hang of programming
  • both programming and design involve creative problem solving-they just got about it in different ways
  • there are never single correct solutions in each field, but rather successful ones that express ideas effectively
  • content is medium-specific, and must be developed and assessed based on the medium
  • programming is very efficient-it allows you to make big changes with much less effort, allowing more time for creative exploration
  • design is evolving by the minute, it is open to change in multiple ways
  • programming develops communication skills as teamwork is extremely important
  • it's fun!
  • learning the basics will allow us to keep up with the ever changing profession that is design

Why Designers Need to Learn Programming

Week Three: Becoming A Digital Designer, Interview with Hugh Dubberly

  • the digital realm has surpassed traditional print production and design
  • design of printed communications has moved from mass production to mass personalization
  • we used to think in terms of grid systems' now we have to think in terms of creating and managing information assets—in terms of databases and content management systems
  • computers and networks have enabled us to look more closely at how we interact with information and at the role of time in presenting information
  • design has moved from a focus on form and meaning to a focus on action and interaction
  • the biggest challenges for designers will be identity, privacy, and community
  • the main thing for designers is to be curious—and to learn how to learn

Becoming A Digital Designer